Was Design Thinking für Customer Experience bringt
Design Thinking: Integrating Innovation, Customer Experience, and Brand Value, Thomas Lockwood (Editor). Allworth Press, New York / Design Management Institute (DMI), 2009. Bei Google-Books Executive...
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What’s the Secret?: To Providing a World-Class Customer Experience John R. DiJulius III John Wiley & Sons, Inc. Hoboken, New Jersey, 2008. Bei Google Books. Executive Summary DiJulius beschreibt in...
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